[{"id":176230498388,"handle":"all-coffee","title":"All Coffee","updated_at":"2026-07-11T07:07:16-04:00","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline; color: #0b4d18;\"\u003e\u003cstrong\u003eTasty \u0026amp; impactful\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline; color: #0b4d18;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003eEach coffee on our menu is tasty, but also contributes to something meaningful at origin. Our goal is to bring forward coffees that go beyond taste, coffees that will first and foremost benefit farmers at origin.\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003eFrom crazy to classic profiles, light to dark, we have something for everyone!\u003c\/div\u003e","published_at":"2020-10-10T16:09:05-04:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"All Coffee"}],"published_scope":"global"},{"id":176231055444,"handle":"best-sellers","title":"Best Sellers","updated_at":"2026-07-11T07:07:16-04:00","body_html":"","published_at":"2020-10-10T18:58:18-04:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"All Coffee"}],"published_scope":"global"},{"id":241539285174,"handle":"retail-coffee-no-donation-coffee","title":"retail coffee - no donation coffee","updated_at":"2026-07-11T07:07:16-04:00","body_html":"","published_at":"2021-01-25T15:43:54-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"All Coffee"},{"column":"title","relation":"not_contains","condition":"pay it forward"},{"column":"title","relation":"not_contains","condition":"return to origin"},{"column":"title","relation":"not_contains","condition":"Finca Santa Cruz"},{"column":"title","relation":"not_contains","condition":"Gesha Jose"},{"column":"title","relation":"not_contains","condition":"Black to Africa"},{"column":"title","relation":"not_contains","condition":"Mohamed Aljaifi"},{"column":"title","relation":"not_contains","condition":"The experience box"},{"column":"title","relation":"not_contains","condition":"Fugi Ikizere"},{"column":"title","relation":"not_contains","condition":"The Curious Rabbit Box"},{"column":"title","relation":"not_contains","condition":"The Classic Rabbit Box"}],"published_scope":"global"},{"id":387152838838,"handle":"roasted-experimental-releases","updated_at":"2026-07-11T07:07:16-04:00","published_at":"2026-07-09T00:57:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Roasted: Experimental Releases","body_html":"\u003cp class=\"p1\"\u003e\u003cb\u003eRoasted \u003c\/b\u003eis where we share the projects that escape our roastery. Most experimental coffees begin with new ideas at origin. Ours begin by exploring different ways to roast the very same coffee.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSince installing Quebec's first \u003cb\u003eStronghold S9X\u003c\/b\u003e, we've been exploring just how many variables can influence a roast. Heat. Air. Time. Energy. Sometimes we change one thing. Sometimes several. The coffee itself stays the same.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eMost experiments stay on the cupping table. The ones that teach us something worth sharing become a \u003cb\u003eRoasted\u003c\/b\u003e release. Some might confirm what we already know. Others might challenge long-held assumptions about roasting. \u003cstrong\u003eThat's part of the fun.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWe're not trying to prove there's one perfect roast. We're simply curious enough to keep cooking, tasting, learning and occasionally sharing the results. \u003cstrong\u003eAfter all, great coffee doesn't begin in the roastery.\u003c\/strong\u003e It begins with exceptional producers. We're just exploring different ways to honour the work that's already in the bean.\u003c\/p\u003e"},{"id":176230334548,"handle":"special-edition","title":"Special Edition","updated_at":"2026-07-11T07:07:16-04:00","body_html":"\u003cp data-start=\"324\" data-end=\"373\"\u003eSome coffees arrive quietly. Others leave a mark.\u003c\/p\u003e\n\u003cp data-start=\"375\" data-end=\"649\"\u003eThis collection brings together rare varieties, limited lots and producer-led projects that captured our attention for one reason or another. Sometimes it's the people behind them. Sometimes it's an origin, a process or a flavour profile unlike anything we've tasted before.\u003c\/p\u003e\n\u003cp data-start=\"651\" data-end=\"805\"\u003eProduced in small quantities and available for a limited time, these are the coffees that remind us just how vast, surprising and beautiful coffee can be.\u003c\/p\u003e","published_at":"2020-10-10T15:35:22-04:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Limited Edition"}],"published_scope":"global"}]
Roasted 3.0 is the latest evolution of Guiben Honey, one of our favourite coffees to explore since welcoming our Stronghold S9X to the workshop in Spring 2025. It's a chance to taste what a different roast profile can bring out in an already exceptional coffee, carefully grown and processed by Farm Manager TianCai.
⚠ WE'RE RELEASING JUST 20 BAGS IN THIS FIRST RUN.
For more than a year, our Head Roaster, Beau, has been experimenting with different coffees and roasting approaches alongside our regular production to better understand what the Stronghold S9X can do. Recently, Guiben was next in line. We tasted it on the cupping table and loved where it landed.
Expect a light and juicy coffee with sweet notes of honey mango, fresh white pineapple and a clean white tea finish.
THE IDEA BEHIND ROASTED
Roasted is our ongoing experiment in answering a simple question: How much can roasting alone change a coffee?
Instead of changing the origin, processing method or producer, we keep the coffee the same and explore what happens when we change only the roast profile. Sometimes the differences are subtle. Sometimes they're surprisingly dramatic.
Each Roasted release is the result of countless production batches, cuppings and conversations around the table. Some profiles stay behind in the workshop. Others earn a place on the shelf.
If you've ever wanted to peek inside Beau's brain during a roast, this one's for you.
Beau's latest experiment focused on one of the Stronghold S9X's biggest strengths: independently controlling multiple heat sources.
Unlike a conventional gas drum roaster, where heat is primarily managed through the burner and airflow, the Stronghold lets him independently adjust hot air, halogen heat and drum temperature throughout the roast.
For Roasted 3.0, Beau experimented with a high drum temperature and high halogen heat at the beginning of the roast before gradually reducing that initial energy as the roast progressed.
Those small changes were enough to reveal a cleaner, juicier and sweeter expression of the very same coffee.
ABOUT THE LABEL
For the first time, a Roasted label comes directly from Beau's creative process. While refining roast profiles, Beau often gives coffees their own visual identity to make long tasting sessions a little more memorable.
For this release, he turned to the 1990 film Ghost, assigning different stills of Patrick Swayze, Demi Moore, Whoopi Goldberg and Tony Goldwyn to each coffee. No hidden meaning. No tasting code. Just Beau having fun and hoping it gives people a giggle.
He probably thought Patrick Swayze's portrait from Ghost would end up collecting dust on a shelf in the roastery. The marketing department had other plans. We stole it and turned it into the official label for Roasted 3.0.
